| NO OF TOURNAMENTS : | -20-25 |
| NUMBER OF MATCHES : | -80-100 MOTCHES |
| NUMBER OF DAYS : | -80-100 DAYS |
| TARGET GEOGRAPHY : | -KERALA AND OTHER PARTS OF SOUTH INDIA |
| COVERAGE : | - NEWSPAPER, ONLINE NEWS CHANNELS YOUTUBE/FANCODE STREAMING, SOCIAL MEDIA (LOONGS AND ARGONIZERS) |
| KEY TARGET AUDIENCE : | -YOUTH - FROM 17 TO 35 YEARS |